WITH Valentine’s Day coming up, if you’re thinking of asking your partner to marry you we’re here to help you decide where to buy an engagement ring.
Shopping for a piece of jewellery that they’ll treasure forever can be a big job – and if you’re wondering where to buy an engagement ring, we’ve listed the best places, with something for every budget.
While some dream of extravagant proposals with a hefty diamond ring, others prefer sentimental gestures such as a family heirloom or a vintage find.
Some people love the element of surprise, while others may prefer to shop for the perfect ring together as a couple – either way, we can help you out with where to buy an engagement ring.
There are loads of choices, from simple ring styles to personalised pieces of jewellery with engravings on them – or you can even design the ring completely so it’s entirely bespoke and unique.
Either way, when it comes to shopping for that all-important item of jewellery item, you’ll want to head to the best place to buy an engagement ring.
Read on for our complete guide to where to buy an engagement ring…
Where to buy an engagement ring
Buying an engagement ring is a very important process, and one decision to make with care – after all, your partner will be (hopefully) wearing it for a long time.
Some lovestruck couples may prefer to head to a bespoke jeweller to design their engagement ring.
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There are also plenty of online retailers and brick-and-mortar stores to buy stunning engagement rings, wedding bands and other sentimental jewellery.
We’ve searched high and low to bring you the best places to buy engagement rings.
Where to buy an engagement ring online
Selfridges is the place to go for many designer jewellery brands – from Tiffany and Cartier to Boucheron and De Beers – as well as more high street-level offerings.
While some may prefer the timeless classic solitaire style of ring, others may be looking for designs laden with diamonds.
One reason we love Selfridges is that it’s a one-stop shop for all your wedding needs, including your engagement party outfit, wedding dress and shoes, as well as things like wedding favours and invites.
Be prepared to potentially spend a pretty penny, however!
If you’ve ever browsed the jewellery hall at Liberty’s flagship London store, you’ll know what a treasure trove of delights it is – and if you’re looking for a unique and fashionable engagement ring, you’re spoilt for choice on the Liberty website too.
Brands include well-known names such as Alex Monroe and Astley Clarke, as well as lesser-known jewellery designers like Hirotaka and Annoushka.
Ania Haie is another place to head to for fine jewellery items, whether it’s for an engagement, wedding band or other big milestone.
Ania Haie sells a wide range of jewellery, from necklaces and rings to earrings and bracelets.
What we love about Ania Haie is you can go all out or instead opt for more dainty and subtle designs if your beloved favours more simplistic and minimalist styles.
It’s also a great place to shop for those looking for more affordable engagement rings (as we all know these can come with a pretty hefty price tag).
Goldsmiths leave shoppers spoilt for choice, whether shopping for him or her and is a popular place to buy all jewellery items, including engagement rings.
From cluster designs to solitaires, gold to platinum, Goldsmiths has you covered.
Engagement rings, wedding bands, eternity rings, rings for men, bridal sets… Goldsmiths have all the wedding-related jewellery you need come your special days (yes, plural, as the proposal and wedding day are equally important!).
If you’re after more traditional styles of rings, Goldsmiths is a great place to look.
Many know Monica Vinader as one of the best affordable high street jewellery brands, with even royals such as Kate Middleton and Meghan Markle wearing it from time to time.
It’s also a great place to shop for affordable and ethical diamond rings, perfect for those who want to pop the question on a budget.
Most of the ring designs are subtle and understated, which we love – plus they’re much more affordable than other brands.
You can even shop other wedding day jewellery here, and engrave gifts to thank your bridal party after your special day.
Beaverbrooks is a popular shopping destination for engagement rings, wedding bands and other precious jewellery to mark a big occasion.
Beaverbrooks has over 100 years of experience in making jewellery, so you know you’re in safe hands when it comes to shopping for momentous occasions.
From diamond designs and coloured gems to gold and platinum bands, there’s plenty to choose from.
You can also shop by budget, so you can stay within your price range when shopping, which may help narrow down your selection.
PlusvBeaverbrooks currently has up to 20% off selected items – could your engagement ring be on offer?
Similar to Selfridges, Harrods is the perfect place to shop everything designer, including engagement rings.
Shoppers can scour almost 100 engagement rings online, and we’re sure there are some showstoppers in there to pique your interest.
Big jewellery brands including Pomellato, Chaumet and De Beers
Be warned, however, as prices for engagement rings from Harrods don’t come cheap, so you need to pick carefully when shopping this investment piece for your loved one.
Tiffany & Co
It’s safe to say many dream of opening that famous blue box to find a dazzling diamond ring staring back at them when they think about the magic moment they will be proposed to.
With that in mind, Tiffany is one of the first places that springs to mind to shop for engagement rings.
There are plenty of styles to shop at Tiffany and if we had enough fingers – and a hefty sum in the bank – we would love to wear them all.
With each ring shoppers can be specific about their requirements, which is ideal as you want to make sure it is perfect.
Once you have selected your style, you can proceed to select the carat, colour, clarity and price.
Rest assured your diamond will be absolute perfection, as “Tiffany rejects any diamond with noticeable imperfections to the unaided eye”, reads the site.
H. Samuel is a longstanding high street jeweller that many will be familiar with and is often the go-to for engagement rings, with starting prices more affordable than many of the big designer names.
Shoppers can opt for pre-made designs in silver, gold, rose gold or platinum, encrusted with a selection of stones.
Alternatively, you can shop vintage styles and bridal sets, which will take the pressure off finding a wedding band to match your engagement ring when the time comes to walk down the aisle.
Plus there’s currently up to 50% off selected engagement rings at H. Samuel, but for a limited time only.
Ernest Jones is another firm favourite for engagement, promise and eternity rings, as well as wedding bands.
From cluster designs and solitaire engagement rings to bridal sets, there are plenty of styles to shop and impress your loved one.
Not only does Ernest Jones have a bountiful selection but there’s also a guide to help tailor the perfect engagement ring to your partner.
Ernest Jones often runs sales on its rings, so keep an eye out if you want to save a few pennies.
Many will probably be familiar with Cartier’s Love Ring, but there are plenty of gorgeous engagement rings to shop too – however, they are notoriously expensive.
Cartier has a designated section to shop for engagement rings online, from solitaire creations to cluster gems, with prices starting at just under £3,000.
Astrid & Miyu
If you’re after a modern design at an affordable price, the high street store Astrid & Miyu is well worth a browse, with rings starting from as little as £60.
There’s a range of different metals to choose from, decorated with semi-precious stones.
Some rings feature one solo gem, while others are a dainty band laced with dazzling jewels.
Astrid & Miyu’s also make great ‘temporary’ engagement rings, if you want something to propose with and then plan to buy the ‘proper’ ring together.
For something modern yet timeless, and with a big focus on sustainability, have a look at Mejuri’s selection of rings.
With just 17 engagement ring styles, it’s not a huge selection, but they’re guaranteed to delight any fashion-forward newlywed-to-be.
Mejuri’s designs are created with their impact on the planet and its people in mind, with an ongoing commitment to reduce waste where possible.
Although best known for its charm bracelets, don’t forget that high street favourite Pandora also has a huge selection of rings for sale too.
There’s something for every budget, from £45-£2,990, with the designs looking much more expensive than their high street price tag.
If you’re on a budget, or looking for an engagement ring to hold the space on the ring finger until you and your partner decide on your preferred one, Orelia is a great place to shop.
Orelia is another affordable high-street jewellery retailer the royal family are fond of, as Kate Middleton caused sales of the Chain Hoop Earrings to skyrocket.
There are plenty of ring designs, but the Crystal & Molten Ring Made With Swarovski Crystals, which is currently on sale, looks far more luxurious than the price tag lets on.
Vrai has a wide variety of engagement rings, as well as other jewellery pieces to invest in.
One of the best parts about Vrai is it prides itself on being a sustainable luxury jewellery label.
The diamonds have been sustainably created using greenhouse gases, which have been crystallised to create dazzling gems.
Vrai also gives shoppers the option to create their own design, perfect for the fussy shopper or those who like personalised creations.
Taylor & Hart
Taylor & Hart has a wide variety of engagement rings to shop, as well as wedding rings, which makes it the one-stop shop for your wedding accessories – well, the important ones at least.
Whether it’s heart-shaped, hexagonal, art deco, vintage, three-stone or other styles you’re looking for, shoppers hunting for the perfect engagement ring are spoilt for choice.
You can choose from Taylor & Hart’s creations, the bestsellers, or decide to get creative and design your own.
Prices fetch from £700 up to £12,00, so there is bound to be something to suit every shopper’s needs.
Fenton is one of the go-to destinations for those shopping for an engagement ring, wedding band or other jewellery item.
Fenton has a wide range of cuts and styles, as well as an array of gems to select to find the perfect engagement ring to pop the question with.
Some may opt for blue, yellow or pink sapphires, emeralds or rubies, while others may select from the medley of diamond stones to fit in your ring.
Similar to other jewellers, you can design your ring to better suit your needs and partner’s style preferences.
Lark & Berry
Lark & Berry is a unique jewellery retailer to head to as it prides itself on creating lab-grown diamonds for a more eco-friendly engagement ring option.
From solitaire to trinity designs, classic bands to woven and intricate designs, there is a vast array to shop.
Prices for engagement rings start from £2,600, but you can’t put a price on high-quality engagement rings for your life partner.
Whether you’re looking for a bespoke design or something a little more affordable, Etsy has plenty of choice.
What we love about shopping on Etsy is that you come across creative designers who are lesser known than the bigger brands, but their designs are equally – if not more – unique.
While some may like the look of vintage engagement rings, others may like more artistic creations, and Etsy has it all.
Not only can you shop for engagement rings, but you can also pick up personalised and unique essentials, such as hen prep, party gifting, wedding invites and much more.
Fenwick doesn’t have a huge selection of rings online, but if you’re looking for something a little different – and at an affordable price – it’s worth checking out.
Fashionable brands include Swarovski, Missoma and ChloBo, with rings available to buy from as little as £34.
If you’re buying for a fashion lover, one of these could make a good placeholder ring until you buy something a little more timeless.
Alternatively, you may find more choices in a Fenwick store (click here to find your nearest one).
We’ve been taken by some of the rings on the Harvey Nichols website, including this dainty Dinny Hall design above.
In addition to traditional solitaires and bands, you can find chunky, modern styles and statement stones.
Prices online range start from £98 and go up to a whopping £25,800, so there is something for every budget.
You can even find one that looks a little like the Princess of Wales’s famous blue sapphire engagement ring.
Where to buy engagement rings in London
There are plenty of retailers to shop in London and the rest of the UK if you wish to visit a store in person to get a proper look at the diamond and gauge sizing better.
Now, it’s just the scary bit – getting down on one knee!
How much should I spend on an engagement ring?
The price of an engagement ring can vary from £100-odd from high street retailers to thousands of pounds – or even tens of thousands.
The end price is limitless, especially if you want to design a bespoke engagement ring.
The cost of your engagement ring varies depending on the metal you opt for the band, as well as the cut, carat and clarity of the diamond or precious stone.
Another factor to keep in mind is if you want one diamond or numerous, as that can also increase costs.
Even high-quality vintage and antique rings can cost anything from £1,000 to £20,000+, depending on age, size, style and gem (sapphires and emeralds are popular as well as amethyst or garnet).
According to research, the average cost of an engagement ring in the UK in 2020 was £1,865 – however, this is completely down to you, your style preferences and, most importantly, your budget.
You mustn’t spend beyond your means, as ultimately your partner loves you for you and not the size of the rock on their finger.
Where is the best place to buy an engagement ring?
There are plenty of places to shop engagement rings, and again, it comes down to your style and budget, and also if you want to design a bespoke ring.
Many dream about owning a Tiffany ring, and Tiffany can be a great place to start to find the style you most prefer, which you may be able to recreate at another jeweller.
While we love Etsy for its vintage and bespoke designs, we are also impressed with Ania Haie’s selection of affordable and delicate engagement rings.
For those looking to spend a little more, head to Tiffany, Harrods or Cartier.
How to buy an engagement ring
There are several ways to buy an engagement ring.
You can simply buy to order, like ready-to-wear fashion, both online, over the phone or in-store.
However, others may prefer to go into a store to get the exact details correct or to create their design.
What size engagement ring do I need?
The size of your engagement ring depends on the circumference of your wedding ring finger, which is the fourth finger on your left hand – or the one before your pinky finger.
The size of your finger can be measured in millimetres, while other retailers measure using letters.
We recommend ordering a ring sizer from the store you wish to purchase your engagement ring from to find out.
Alternatively, measure against other rings your partner has.
Another DIY method is to wrap string or tape around their finger, mark the point and measure against a ruler.
Where is the cheapest place to buy an engagement ring?
High street shops are definitely the cheapest places to buy an engagement ring – for example, we found a very respectable looking ring at H. Samuel for just £55.
This Orelia ring is currently on sale for just £12.50 – the cheapest ring in our round-up above (just maybe don’t tell your partner that!).
Amazon also sells a big selection of jewellery, and you might be able to find what you’re looking for here.
You also might be able to find bargain rings in local jewellers, pawn shops or even charity shops.
You could even have an engagement ring for free if you’re giving a family heirloom (although of course, their sentimental value is priceless) – so it might be worth having this discussion with your or your partner’s family to see if there’s a piece of jewellery they’d like handed down.
Of course, any style of ring can serve as the ring – you don’t have to only search for an ‘engagement ring’ – so try broadening your search if you’re struggling to find one within your budget.
You can also cut costs by opting for cubic zirconia instead of diamonds, sterling silver instead of platinum and gold-plated instead of full gold.
Where not to buy an engagement ring
We’ve listed plenty of ideas on where to buy an engagement ring, but how about where not to buy one?
It’s important when parting with large sums of money to buy your ring from a reputable seller, whether that’s a big-name store or a licensed jeweller.
This will ensure that your money is protected as much as possible if anything were to go wrong with your order.
Likewise, buying expensive jewellery from Instagram or other social media stores also comes with risks – be sure to thoroughly do your research before clicking ‘buy’.
If buying online, also check what the store’s delivery policy is, and make sure that the parcel will be insured up to its full value if it were to go missing in the post.
If in doubt, see if there are any reviews about your chosen retailer that you can read before buying, to gauge how other shoppers’ experiences were.
Other places to avoid will depend on your other half’s preferences; for example, if they’ve always had their heart set on a vintage ring, you’re better off steering clear of the mass market high street shops.
Of course, your budget will also dictate where to avoid – there’s no point browsing the Tiffany website if your budget is a couple of hundred pounds, for example.
Where to buy affordable engagement rings
Buying an engagement ring is still a big purchase, but luckily nowadays loads of brilliant affordable options will show your love without breaking the bank.
Some of our favourite fashionable jewellery brands also make lovely engagement rings – we’d be thrilled to receive anything from brands like Missoma, Monica Vinader and Ania Haie – and these prices range from around £50 to £1,500.
Alternatively, you could choose to design your ring at a jeweller; this way you can set your budget from the start, and then they can work to create a ring from your requirements within that – and at the end, you’ll have a one-off ring, too.
Another way to spread out the cost of an engagement ring is to pay it off in instalments – something that a lot of the bigger stores offer.
It’s important not to commit to spending more than you can really afford though, as no romantic gesture is worth getting into money troubles for.
See above for our list of the best engagement rings for all budgets.
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